Marks & Spencer
When we were filming M&S's Customer Story for Microsoft they mentioned that it would be really useful to have some videos to show staff how to do basic tasks within OneDrive.
We used some of the footage from the customer story to add context, but focused on using software demos with hand-drawn style annotations to show common scenarios that the staff could relate to. This was a fairly low budget production but it certainly gave M&S a wow moment!
"The video was a huge success and we're really delighted. Viewing figures were five times greater than we expected, which is unprecedented for M&S corporate comms." Karen Douglas, Communications Manager, M&S